[{"@context":"http:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/wiki.edu.vn\/all2en\/wiki14\/lemonaid-beverages-wikipedia\/#BlogPosting","mainEntityOfPage":"https:\/\/wiki.edu.vn\/all2en\/wiki14\/lemonaid-beverages-wikipedia\/","headline":"Lemonaid Beverages \u2013 Wikipedia","name":"Lemonaid Beverages \u2013 Wikipedia","description":"before-content-x4 Lemonaid Beverages legal form GmbH founding 2009 Seat Hamburg, Germany Germany Management Paul Bethke, Felix Langguth [first] Number of","datePublished":"2018-01-29","dateModified":"2018-01-29","author":{"@type":"Person","@id":"https:\/\/wiki.edu.vn\/all2en\/wiki14\/author\/lordneo\/#Person","name":"lordneo","url":"https:\/\/wiki.edu.vn\/all2en\/wiki14\/author\/lordneo\/","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/44a4cee54c4c053e967fe3e7d054edd4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/44a4cee54c4c053e967fe3e7d054edd4?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Enzyklop\u00e4die","logo":{"@type":"ImageObject","@id":"https:\/\/wiki.edu.vn\/wiki4\/wp-content\/uploads\/2023\/08\/download.jpg","url":"https:\/\/wiki.edu.vn\/wiki4\/wp-content\/uploads\/2023\/08\/download.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/3\/3b\/Lemonaid_Beverages_logo.svg\/250px-Lemonaid_Beverages_logo.svg.png","url":"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/3\/3b\/Lemonaid_Beverages_logo.svg\/250px-Lemonaid_Beverages_logo.svg.png","height":"60","width":"250"},"url":"https:\/\/wiki.edu.vn\/all2en\/wiki14\/lemonaid-beverages-wikipedia\/","wordCount":4436,"articleBody":" (adsbygoogle = window.adsbygoogle || []).push({});before-content-x4Lemonaid Beverages legal form GmbH founding 2009 Seat Hamburg, Germany Germany Management Paul Bethke, Felix Langguth [first] Number of employees 100 [2] Sales volume 17 My. \u20ac [2] Industry Creation of drinks, tea trade Website Lemon-Aid.de and Charitea.com Stand: 2019 The Lemonaid Beverages GmbH is a social business founded in 2009 from Hamburg-St. Pauli, which promotes social projects in the cultivation countries of the ingredients through the sale of organic and fairtrade drinks. Different varieties Charitea (adsbygoogle = window.adsbygoogle || []).push({});after-content-x4The start-up produces lemonades ( Lemonaid ), as well as iced teas and teas ( ChariTea ) that promote ecological agriculture and fair trade through sustainable raw goods. In addition, social projects in the cultivation countries are financed with a fixed donation per product sold. [3] The idea for this “drinking-help principle” [2] Founder Paul Bethke came during his work as a development assistant in Sri Lanka. He saw how funds were often used in aid organizations through bureaucracy and lack of personal responsibility. [4] Convinced that the use of funds and motivation are better if an organization is responsible for taking funds in addition to the distribution, he founded Lemonaid as a commercial enterprise that must be successful on the market to achieve its social goal. [4] The drinks first found their first distribution in the scene gastronomy and the organic deal of Germany as well as festivals and cultural events. [5] Today they are also available in European cities such as Paris, London or Copenhagen. [6] [7] [8] In 2016, Lemonaid won the German Founder Award. [9] (adsbygoogle = window.adsbygoogle || []).push({});after-content-x4The variety started Lemonaid lime , followed later Lemonoid maracuja, Lemonaid Blutorange and Lemonaid ginger . [ten] This is complemented by four iced beans (Black, Red, Green, Mate) and 18 types of tea as loose tea. [11] All lemonades and teas are organic certified and support fair trade. Except for Charitea Green, which contains honey, all products are vegan. The founding idea is based on the principle of social business, a company that mainly follows a social purpose. Specifically, every sold bottle of Lemonaid & Charitea supports 5 cents, each sold Charitea tea pack with 10 cents, the non -profit Lemonaid & Charitea e. V. [twelfth] The association promotes various social projects in the growing regions of the ingredients, for example in Sri Lanka, Paraguay and South Africa. So far, more than four million euros have been collected with this mechanism, titled as a “drinking principle”. [twelfth] [13] The principle of sustainability in lemonaid extends beyond the drinks. In the online shop of the lemonaid website merchandising-t-shirts and other clothing from biologically grown and fairly traded fabrics are offered. Another focus is upcycling articles based on empty lemonaid & Charitea bottles and boxes, such as soap dispensers, salt spreader or stools. [14] (adsbygoogle = window.adsbygoogle || []).push({});after-content-x4In various cities, Lemonaid was the first company to attach collecting containers for deposit bottles. The aim of the campaign was to save deposit collectors the dangerous and humiliating search of the waste. Contrary to some assumptions, the campaign was not about marketing. The large logos on the boxes were covered by stickers. The campaign reflects the company’s human -friendly image. [15] Controversy to have too little sugar content [ Edit | Edit the source text ] In 2019, the specialist office for consumer protection, trade and environment of the district office of Hamburg-Mitte complained that Lemonaid should not call their drinks as “lemonade”, since their sugar content was one percentage point below the legally prescribed total sugar salary of at least seven weight percentage. [16] Lemonaid referred to producing lemonade with only six percent sugar content for ten years and argued that lemonades should not be made legally unhealthy. [17] In addition, the company started a petition against the sugar border. [18] A few days later, the Hamburg-Mitte district office admitted and announced that the lemonade would not be objected to for the time being. In addition, the Hamburg health senator Cornelia Pr\u00fcfer-Storcks explained to work at the federal level “that the guidelines for foods with regard to possible health-damaging minimum content are checked”. [19] In 2020, the Office for Consumer Protection of the City of Bonn once again criticized the insufficient sugar content and asked the company to only “put products on the market that meet the legal requirements”, since otherwise “further official measures” would threaten. [20] The company announced that he continues to change its recipe and initiated a protest in front of the Federal Ministry of Nutrition. [21] [22] \u2191 Imprint of the homepage , accessed on March 15, 2019 \u2191 a b c Cultestraen from Hamburg: Lemonaid is planning new products . In: Hamburger Abendblatt from February 16, 2019, accessed March 15, 2019 \u2191 “At Lemonaid, whole Maracujas end up in the bottles”. In: Orange.handelsblatt.com. Accessed on May 17th, 2019 . \u2191 a b Start-ups: do business and at the same time improve the world. (No longer available online.) In: Capital.de. April 21, 2019, archived from Original am 17. May 2019 ; accessed on May 17th, 2019 . Info: The archive link has been used automatically and not yet checked. Please check original and archive link according to the instructions and then remove this note. @first @2 Template: Webachiv\/Iabot\/www.capital.de \u2191 Chari-Tea: Limo from Hamburg for a better world. In: The world. Accessed on May 11, 2017 . \u2191 Our ethical guide to London . In: Lemonaid . February 3, 2016 ( Lemon-Aid.de [accessed on May 11, 2017]). \u2191 Lemonaid and Charitea, two new trendy drinks . In: To us Paris . 15. June 2015 ( anous.fr [accessed on May 11, 2017]). @first @2 Template: dead link\/www.anous.fr ( Page no longer available, search in Webarchiven ) Info: The link was automatically marked as a defect. Please check the link according to the instructions and then remove this note. \u2191 LemonAid \/ Charitea – great taste and at the same time good conscience. Accessed on May 11, 2017 (Danish). \u2191 Claudia Eicke-Diekmann: Lemonaid from Hamburg wins the German Founder Award 2016. In: Abendblatt.de. July 6, 2016, Retrieved on September 19, 2020 . \u2191 Lemonaid: lemonades. In: Lemonaid. Accessed on March 18, 2019 . \u2191 Products Charitea \u2191 a b Lemonaid and Charitea information brochure. In: Lemon-Aid.de. April 2017, accessed on May 16, 2017 . \u2191 Hanna-Lotte Mikuteit: Cult drinks from Hamburg: Lemonaid is planning new products. In: Abendblatt.de. February 16, 2019, accessed on March 18, 2019 . \u2191 Lemonaid Merchandise Shop. Accessed on June 12, 2017 . \u2191 Oliver Errichiello, Arnd Zschiesche: Brand management: The six principles of green brand management . In: Green brand management . Springer Science+Business Media, Wiesbaden 2017, ISBN 978-3-658-13244-6, S. 158\u2013159 , doi: 10,1007\/978-3-658-13245-3_5_5 . \u2191 Daniel Bakir: Bizarre authorities: Lemonaid may no longer be called lemonade – because there is too little sugar in it. In: Stern.de. January 9, 2019, Retrieved on September 19, 2020 . \u2191 Sven’s gateway: Lemonaid should not be called lemonade – too little sugar. In: S\u00fcddeutsche.de. January 9, 2019, Retrieved on September 19, 2020 . \u2191 Due to too little sugar content: Lemonaid must not be called lemonade. In: Business Punk. January 10, 2019, Retrieved on September 19, 2020 . \u2191 Authority rowing back: Lemonaid can now be called lemonade. In: Wirtschaftswoche. January 10, 2019, Retrieved on September 19, 2020 . \u2191 Stefanie Diemand: Authority against Lemonaid: Too little sugar for lemonade? In: Faz.net . 18.\u00a0September 2020, ISSN\u00a0 0174-4909 ( faz.net [accessed on September 19, 2020]). \u2191 Lemonaid: Too little sugar – lemonade threatens to throw out of supermarkets . In: The world . 15.\u00a0September 2020 ( welt.de [accessed on September 19, 2020]). \u2191 Absurter trouble around Lemonaid: Limo contains too little sugar for the authorities. In: Business Punk. 15.\u00a0September 2020, Retrieved on September 19, 2020 . 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