Colister – Wikipedia

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from Wikipedia, L’Encilopedia Libera.

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Collistar S.p.A. It is an Italian company specialized in cosmetic and beauty products, controlled by the Bolton Group multinational in Milan.

Collistar is created in 1972 [first] From the cosmetic division of the Italian pharmaceutical company Zambeletti di Baranzate, as a brand of a line of hypoallergenic products. [first] Initially there is a period of difficulty due to the low number of sales made, and the then CEO of the Milanese company, Alberto Zambeletti, intending to relaunch the brand, in 1982 entrusted him to Daniela Priesto, with whom Collistar acquires notoriety to the I publish and conquer important market shares in the cosmetics sector. [2]

In 1984, Zambeletti was detected by the British pharmaceutical basin Beecham Group, and Collistar follows its fate. Under the property of Beecham, the split from Zambelletti takes place, and in 1991 the company was established Collistar S.p.A. with registered office in Milan [3] , of which the priest is CEO. The Milanese company in 1993 was acquired by the Bolton Group, an Italian-Alendan multinational active in the diet and chemical sectors.

He began his foreign expansion in 1997, the year in which Collistar presents himself first in Europe and then in the Middle and Far East, and his commercial success culminated in 2003 with the conquest of the first place in the global market Beuse in perfumery. [4] [5] This primacy was consolidated in the following years with a new important milestone reached in 2006: absolute leadership not only in Global beauty , but also in each of the two segments “makeup” and “treatment”.

In 2011 he opens his branch directed to Utrecht, in the Netherlands, the Collistar Nederland BV , and two years later in Germany. [5]

In 2019, Daniela Priest, who remained CEO of the company even after the transfer of ownership to the Bolton Group, abandoned the assignment, which is hired by Solomon Benveniste. [6]

Collistar S.p.A. It represents the “cosmetic” division of the Bolton Group multinational in Milan. The company deals with marketing products for makeup, face, body and hair, solar and perfume treatment, with the homonymous brand.
It takes about 60 employees in commercial and administrative tasks [7] ; At 2017 he made a turnover of 91.4 million euros and a net profit of 14.2 million. [8]

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Present in over 40 countries worldwide through a distribution in about 3,000 selective perfumeries and Department Stores in Italy and 3,400 abroad [4] , 40% of Collistar’s sales takes place abroad. [9] In Italy it is market leader with commercial shares in the trick of 14.2%, and in the treatment of 10.5%, with 53.3% in the anti -cellulite segment, 45.4% in exfoliants, 26.5% in solar products and 46% in self -tanning. [9] Other important markets are Russia, Poland, Spain and the Netherlands. [9]

  1. ^ a b Collistar line of the zamboletti , in Italian American Business , vol. 23, n. 6, American Chamber Of Commerce in Italy, giugno 1972, p. 20.
  2. ^ C. Sasso, The lady who recreated the Collistar , in The Republic , 25 June 2007. URL consulted on May 15, 2019 .
  3. ^ ( IN ) Collistar Spa . are Bloomberg.com . URL consulted on May 15, 2019 .
  4. ^ a b A lot of 2016 ( PDF ), are lequotabilili.pambianconss.com . URL consulted on May 15, 2019 .
  5. ^ a b E. Passeri, L. Galbiati, Collistar appoints Marcio Dos Santos International Director , in Fashion Network , 11 May 2017. URL consulted on May 15, 2019 .
  6. ^ Editorial board, Daniela Priesto leaves Collistar’s direction , in Pambianco Beauty , April 29, 2019. URL consulted on May 15, 2019 .
  7. ^ Guide to critical consumption , Salani, 2011, p. 230.
  8. ^ Collistar Spa . are reporttaziende.it . URL consulted on May 15, 2019 .
  9. ^ a b c Editorial board, Made in Collistar , in Pambianco Beauty , 10 October 2016. URL consulted on May 15, 2019 .

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