[{"@context":"http:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/wiki.edu.vn\/en\/wiki19\/mike-sievert-wikipedia\/#BlogPosting","mainEntityOfPage":"https:\/\/wiki.edu.vn\/en\/wiki19\/mike-sievert-wikipedia\/","headline":"Mike Sievert – Wikipedia","name":"Mike Sievert – Wikipedia","description":"From Wikipedia, the free encyclopedia American business executive Michael Sievert is an American business executive, currently the president and CEO","datePublished":"2022-12-15","dateModified":"2022-12-15","author":{"@type":"Person","@id":"https:\/\/wiki.edu.vn\/en\/wiki19\/author\/lordneo\/#Person","name":"lordneo","url":"https:\/\/wiki.edu.vn\/en\/wiki19\/author\/lordneo\/","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/c9645c498c9701c88b89b8537773dd7c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c9645c498c9701c88b89b8537773dd7c?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Enzyklop\u00e4die","logo":{"@type":"ImageObject","@id":"https:\/\/wiki.edu.vn\/wiki4\/wp-content\/uploads\/2023\/08\/download.jpg","url":"https:\/\/wiki.edu.vn\/wiki4\/wp-content\/uploads\/2023\/08\/download.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/en.wikipedia.org\/wiki\/Special:CentralAutoLogin\/start?type=1x1","url":"https:\/\/en.wikipedia.org\/wiki\/Special:CentralAutoLogin\/start?type=1x1","height":"1","width":"1"},"url":"https:\/\/wiki.edu.vn\/en\/wiki19\/mike-sievert-wikipedia\/","about":["Wiki"],"wordCount":5732,"articleBody":"From Wikipedia, the free encyclopediaAmerican business executiveMichael Sievert is an American business executive, currently the president and CEO of T-Mobile US, and a member of the company’s board of directors.[4][5][6] In November 2019, T-Mobile announced that Sievert would be promoted from chief operating officer (COO) to CEO in May 2020 when John Legere stepped down.[4] Sievert took control a month earlier than planned, on April 1, 2020, the same day T-Mobile closed its merger with Sprint.[7]Table of ContentsEarly life and education[edit]Political issues[edit]Personal life[edit]References[edit]External links[edit]Early life and education[edit]Sievert was born in Canton, Ohio. At age 10, he became a paper carrier for The Repository, using his earnings to buy a Radio Shack TRS-80 and, later, a Commodore 64. He graduated from GlenOak High School in 1987[5] and received a bachelor’s degree in economics from the Wharton School of the University of Pennsylvania in 1991.[8][9]Sievert started his career at Procter & Gamble,[5] where he oversaw brands such as Pepto-Bismol and Crest.[10] He subsequently worked at IBM[5] and Clearwire.[11] He was also executive vice president (EVP) and chief global marketing and sales officer at E-Trade[12][13] and CEO of tablet gaming company Discovery Bay Games.[14] From 2002 to 2005, Sievert was EVP and CMO of AT&T Wireless.[15] He joined Microsoft’s Global Windows Group as corporate vice president of product management in 2005, leading preparations for the release of Longhorn (later called Windows Vista).[16][12] In 2008 he co-founded Switchbox Labs,[15] a startup acquired by Lenovo in 2009.[17] In 2012, John Legere, T-Mobile’s then-new CEO, hired Sievert as CMO.[18]Sievert became COO of T-Mobile in 2015,[19] then became the company’s president in 2018.[6][20] During this time, Sievert oversaw the “Un-carrier” marketing campaign, which sought to rebrand T-Mobile’s public image[21] with a focus on no overage charges,[10] no contracts, unlimited data, and other offerings.[22] In April 2020, Sievert succeeded Legere as CEO of T-Mobile.[7] Under Sievert’s leadership, T-Mobile overtook AT&T in total customers to become the #2 wireless provider in the U.S. (behind Verizon),[23] surpassed 100 million total customers,[24] and created the first nationwide standalone 5G network in the U.S.[25][26] Sievert has declared his strategy of focusing on dominating in 5G, saying \u201cWe\u2019re making the rules for the 5G era because we\u2019re way ahead \u2014 and I mean miles ahead.”[27]In October 2017, he joined the board of Canadian company Shaw Communications.[28]Political issues[edit]In June 2020, Sievert decided to pull all T-Mobile advertisements from Tucker Carlson Tonight because of rhetoric that criticized the Black Lives Matter movement. When announcing the move, Sievert tweeted, “Bye-bye, Tucker Carlson!”[29][30] Sievert also published an open letter about T-Mobile’s diversity, equity and inclusion programs.[31]Personal life[edit]Sievert has a private pilot’s license and flies a seaplane as a hobby.[32]References[edit]^ “Family tree of Mike SIEVERT”. Geneanet. Retrieved 2023-01-18.^ “Mike Sievert on Twitter: “Today’s my birthday. I’m celebrating by sitting in a 6-hour @TMobile senior leadership meeting! #tuesdaysamiright\u00a0?!”“. Twitter. Retrieved 2023-01-18.^ “Mike Sievert on Twitter: “After 50 years, it’s official: I’ve made it! That’s what getting your own bobblehead…” Twitter. Retrieved 2023-01-18.^ a b FitzGerald, Drew (18 November 2019). “T-Mobile CEO John Legere to Step Down Next Year”. The Wall Street Journal. Retrieved 26 November 2019.^ a b c d Pritchard, Edd (29 November 2019). “T-Mobile’s next CEO, Mike Sievert, is a Canton native”. CantonRep. Gannett. Retrieved 9 December 2019.^ a b Levy, Nat (14 June 2018). “T-Mobile promotes Mike Sievert to president as Sprint acquisition process continues”. GeekWire. Retrieved 26 November 2019.^ a b Lee, Edmund (1 April 2020). “T-Mobile Closes Merger With Sprint, and a Wireless Giant Is Born”. The New York Times. Retrieved 25 August 2020.^ Menear, Harry (3 March 2021). “The top 10 telecom CEOs worldwide – Mike Sievert”. Mobile Magazine. Retrieved 3 March 2021.^ Lee, Allen (27 November 2019). “20 Things You Didn’t Know About Mike Sievert”. Money Inc.^ a b Pressman, Aaron (5 February 2021). “T-Mobile’s new CEO answers the call”. Fortune. Retrieved 3 March 2021.^ Frank, Blair Hanley (18 February 2015). “T-Mobile names Mike Sievert Chief Operating Officer”. GeekWire. Retrieved 26 November 2019.^ a b Rohde, Laura (1 March 2005). “Microsoft hires AT&T executive to manage Windows”. Network World. Retrieved 26 November 2019.^ Brooks, Khristopher J. (18 November 2019). “John Legere, colorful CEO of T-Mobile, to step down next year”. CBS News. Retrieved 26 November 2019.^ McDermott, John (20 November 2012). “T-Mobile Names Tech-Marketing Veteran as CMO”. AdAge. Retrieved 26 November 2019.^ a b DeGrasse, Martha (15 June 2018). “T-Mobile promotes Mike Sievert to president”. FierceWireless. Retrieved 26 November 2019.^ Orlowski, Andrew (18 March 2005). “New Microsoft Longhorn chief is indigestion expert”. The Register. Retrieved 26 November 2019.^ Shah, Agam (28 January 2009). “Lenovo buys mystery start-up company”. Computerworld. Retrieved 26 November 2019.^ Manskar, Noah (18 November 2019). “T-Mobile CEO John Legere is stepping down”. New York Post. Retrieved 26 November 2019.^ Fried, Ina (18 February 2015). “T-Mobile Promotes Mike Sievert to COO, Andrew Sherrard to Marketing Chief”. Vox. Retrieved 26 November 2019.^ Kastrenakes, Jacob (18 November 2019). “John Legere will step down as T-Mobile CEO next year”. The Verge. Retrieved 26 November 2019.^ Bergen, Mark (11 August 2014). “Pretty in Pink: How the CMO and the Un-CEO Roused T-Mobile”. AdAge. Retrieved 26 November 2019.^ Moritz, Scott (18 November 2019). “T-Mobile Taps Sievert to Succeed Turnaround CEO John Legere”. Bloomberg. Retrieved 26 August 2020. In his seven years at T-Mobile, the 49-year-old executive ran the “uncarrier” campaign, which featured no contracts, unlimited data plans and free taco Tuesdays.^ FitzGerald, Drew (6 August 2020). “T-Mobile Overtakes AT&T to Become No. 2 Carrier”. The Wall Street Journal. Retrieved 25 August 2020.^ Bishop, Todd (5 November 2020). “T-Mobile tops 100M customers, posts $1.3B in quarterly profit six months after Sprint merger”. GeekWire. Retrieved 3 March 2021.^ Horwitz, Jeremy (4 August 2020). “T-Mobile launches world’s first nationwide standalone 5G network”. VentureBeat. Retrieved 3 March 2021.^ Jasinski, Nicholas (17 September 2020). “T-Mobile Is ‘Way Out in Front for the 5G Era,’ Says Its CEO. Wall Street Agrees”. Barron’s. Retrieved 3 March 2021.^ Clifford, Tyler (2021-06-07). “T-Mobile CEO says company is poised to dominate 5G for the next decade”. CNBC. Retrieved 2021-06-08.^ Aycock, Jason (26 October 2017). “Shaw adds to wireless focus, adding T-Mobile’s Sievert to board”. Seeking Alpha. Retrieved 8 December 2019.^ Sievert, Mike [@MikeSievert] (9 June 2020). “Same. We aren’t running ads on that show and we won’t be running ads on that show in the future. Bye-bye, Tucker Carlson!” (Tweet). Retrieved 12 June 2020 \u2013 via Twitter.^ Gibson, Kate (12 June 2020). ““Bye-bye Tucker Carlson!” T-Mobile CEO says as advertisers drop Fox News show”. CBS News. Retrieved 12 June 2020.^ Wagner, Alex (10 June 2020). “T-Mobile CEO Mike Sievert commits to ‘significant changes’ to increase diversity”. TmoNews. Retrieved 25 August 2020.^ “The New Mr. Magenta”. 425 Business. 2021-04-01. Retrieved 2021-04-16.External links[edit]Mike Sievert on Twitter  "},{"@context":"http:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https:\/\/wiki.edu.vn\/en\/wiki19\/#breadcrumbitem","name":"Enzyklop\u00e4die"}},{"@type":"ListItem","position":2,"item":{"@id":"https:\/\/wiki.edu.vn\/en\/wiki19\/mike-sievert-wikipedia\/#breadcrumbitem","name":"Mike Sievert – Wikipedia"}}]}]