National Life Group – Wikipedia

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National Life Group is the trade name of National Life Insurance Company and its affiliates that offers life insurance and annuity products for individuals, families, and businesses. National Life Insurance Company was chartered in 1848 by the Vermont General Assembly.

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History[edit]

National Life Insurance Company was chartered by the Vermont Legislature on November 13, 1848.[3][4][5] It has been insuring people for 175 years and was one of the first mutual life insurance companies in the U.S.[6] The company wrote its first policy on the life of Daniel Baldwin, a resident of Montpelier, on January 17, 1850. It also paid its first death claim only a few months after its founding at the death of Rowland Allen, who had bought two policies for face amounts of $500 each.[7] Rowland died while traveling to California in 1850. Other past insurance customers have included passengers on the Titanic, as well as victims of the 1918 influenza epidemic.[6]

The company became a member of the Vermont Chamber of Commerce in 1957.[8] National Life offers a range of financial services, including life insurance, and annuities.[9][6] The Group’s customer base was more than 1,100,000 in 2021, life insurance in force totaled $252 billion.

The company is based in Montpelier, Vermont, with additional offices in Addison, Texas.[10][11][1] Several member companies make up National Life Group, including National Life Insurance Company of the Southwest,[12] and Equity Services, Inc., a broker-dealer and registered investment advisor.[13] In 2017, National Life sold Sentinel mutual funds to Touchstone Investments.[14][15]

In 2019, the company expanded it’s strategic partnership with NTT DATA to accelerate digital transformation.[16]

In 2019, It also expanded its partnership with Cognizant, an IT consulting corporation.[17]

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In March 2020, the company’s CEO, Mehran Assadi, was awarded the Transformative CEO Award for Customer Experience in the insurance category by The CEO Forum.[18][19]

During the coronavirus pandemic, the company made the decision to cover at-home antigen tests before a federal ruling required it of all self-insured and private health insurance companies.[20]

Authors Jackie and Kevin Freiberg, who wrote NUTS! Southwest Airlines’ Crazy Recipe for Business and Personal Success, feature National Life Group in their book CAUSE!.[21][22][23]

Corporate Responsibility[edit]

Founded in 2006, the National Life Group Foundation, the company’s charitable foundation, sponsors various charitable events and programs focused on ending childhood hunger and supporting youth mental health.[24] The Foundation helps sponsor the LifeChanger of the Year Award and the National Coalition for Safe Schools.[25] In 2019 The Foundation funded the report, “Evidence-Based Strategies to End Childhood Food Insecurity and Hunger in Vermont”.[26] In 2023, the budget for the Foundation was $2.3 million.[27]

Do Good Fest[edit]

Do Good Fest, the Foundation’s benefit concert, has raised more than $300,000 as of 2022.[28] The money benefits the Branches of Hope cancer patient fund at Central Vermont Medical Center.[29][30][31] This fund helps patients with non-medical financial burdens, such as utility bills, and gas and food purchases.[30][31]

The Fest includes performances by national and local bands, food vendors, a Nonprofit Village with booths hosted by local nonprofits, and an area for kids.[32][33] In 2022, the concert was expanded to include Beats for Good, a high school music competition for Vermont students.[32][33]

Performing artists have included:[32][33][29][30][edit]

  • Alive! With Song (a chorus of cancer survivors and caregivers)
  • American Authors
  • Forest Blakk
  • Michael Franti + Spearhead
  • Moxie
  • O.A.R.
  • Panama Wedding
  • Patti Casey & Colin McCaffrey
  • The Alternate Routes
  • X Ambassadors

Do Good Fest – Texas[edit]

In 2022, the Foundation held the first-ever Texas Do Good Fest [34][28]. The event raised over $70,220 for Parkland Health’s Pediatric Behavioral Health Program, which provides mental health screenings and services to uninsured and underinsured kids [34][35].The Fest’s benefit concert was headlined by Emmy-nominated Gangstagrass with opener Youngtones.[34][35]

Just like the original Do Good Fest, the Texas concert includes food trucks in addition to music.[34]

LifeChanger of the Year[edit]

This award recognizes the best K-12 educators and school district employees across the United States who make a difference in the lives of students by “exemplifying excellence, positive influence, and leadership”.[36] The Foundation presents numerous individual awards every year.[36][37][38]

References[edit]

  1. ^ a b “Insurer is doubling its Addison office on the tollway”. Dallas News. 2019-04-09. Retrieved 2019-12-19.
  2. ^ a b c https://merrillconnect.iscorp.com/nlg/viewDocument.action?itemNbr=60034.
  3. ^ Efron, Louis. “How The CEO Of National Life Group Drives Continuous Improvement”. Forbes. Retrieved 2019-12-19.
  4. ^ “National Life sales outpace national trends”. VTDigger. 30 June 2019. Retrieved 19 December 2019.
  5. ^ Commissioner, Vermont Insurance (1898). Report of the Insurance Commissioner of the State of Vermont.
  6. ^ a b c “How This Life Insurance Company Inspires Young Adults”. CreditDonkey. 2020-02-18. Retrieved 2020-06-03.
  7. ^ “National Life Group marks 165th anniversary”. Vermont Business Magazine. 2013-11-13. Retrieved 2023-02-21.
  8. ^ “National Life Group”. Vermont Chamber of Commerce. Retrieved 2020-02-20.
  9. ^ Zind, Steve (9 March 2016). “National Life Group Reports 2015 Earnings”. www.vpr.org. Retrieved 2019-12-19.
  10. ^ “National Life Group Life Insurance Review”. Good Financial Cents®. 2017-09-06. Retrieved 2019-12-19.
  11. ^ “How National Life manages organic growth from the inside out”. CIO. 20 August 2018. Retrieved 19 December 2019.
  12. ^ “National Life Group Introduces Lifetime Income Option on Indexed Universal Life (IUL) Products”. InsuranceNewsNet. 2011-01-05.
  13. ^ “Equity Services, Inc. SEC financial statements” (PDF). SEC. 27 February 2017.
  14. ^ “National Life sells Sentinel mutual fund business to Touchstone”. Vermont Business Magazine. 2017-10-30. Retrieved 2019-12-19.
  15. ^ “Sentinel Mutual Funds Acquired by Touchstone Investments | Western & Southern Financial Group”. www.westernsouthern.com. Retrieved 2019-12-19.
  16. ^ “National Life Group extends strategic partnership with NTT Data – Sep 04,2019”. News | National Life Group. Retrieved 2019-09-04.
  17. ^ “National Life Transforms Customer Experience Program with Cognizant – Apr 16, 2019”. News | Cognizant Technology Solutions. Retrieved 2020-04-05.
  18. ^ “Transformative CEO Awards For Customer Experience Announced”. Forbes. Retrieved 2020-04-28.
  19. ^ “The CEO Forum” (PDF). The CEO Forum Group. Retrieved 2020-04-28.
  20. ^ Lyons, Jack (2022-01-17). “Under new federal rule, UVM insurance now covers Covid antigen tests”. VTDigger. Retrieved 2023-03-29.
  21. ^ “This CEO Is Stunning a Sleepy Industry With Culture Change–and Surprising Results”. Inc. 13 June 2017.
  22. ^ “Finding Inspiration In The Wake Of Life’S Storms | InsuranceNewsNetMagazine.com”. www.insurancenewsnetmagazine.com. Retrieved 2020-02-06.
  23. ^ “Cause-driven companies perform better, stand out in sea of sameness”. Multivu. 16 February 2016.
  24. ^ “LEADERS Interview with Beth Rusnock, President, National Life Group Foundation”. www.leadersmag.com. Retrieved 2023-03-08.
  25. ^ “Indiana School Resource Officer Wins National LifeChanger of the Year Spotlight Award”. Cision. 11 December 2019.
  26. ^ “New report presents strategies to end childhood hunger in Vermont”. Vermont Business Magazine. 2019-03-06. Retrieved 2020-02-25.
  27. ^ “National Life Group Foundation board approves increase to $2.3 million | Vermont Business Magazine”. vermontbiz.com. Retrieved 2023-03-08.
  28. ^ a b “Do Good Fest Benefit Concert Comes to Levitt Arlington October 7”. www.arlingtontx.gov. Retrieved 2023-03-17.
  29. ^ a b “Music fest raised $15,000 for cancer fund”. Vermont Community Newspaper Group. Retrieved 2023-03-17.
  30. ^ a b c “National Life Group’s Do Good Fest Raises $15,000 to Support CVMC’s Cancer Patient Fund”. Central Vermont Medical Center. 2015-07-20. Retrieved 2023-03-17.
  31. ^ a b “Do Good Fest”. Times Argus. Retrieved 2023-03-17.
  32. ^ a b c “Do Good Fest returns bigger and better than ever | Vermont Business Magazine”. vermontbiz.com. Retrieved 2023-03-24.
  33. ^ a b c “Do Good Fest to kick off on July 16”. ABC22 & FOX44. 2022-07-14. Retrieved 2023-03-24.
  34. ^ a b c d “The National Life Group Foundation presents Do Good Fest – CultureMap Fort Worth”. fortworth.culturemap.com. Retrieved 2023-03-29.
  35. ^ a b “Do Good Fest Raises $70K for Parkland Health – People Newspapers”. 2022-11-21. Retrieved 2023-03-29.
  36. ^ a b Digital, FOX 26 (2023-01-18). “La Marque High School dance instructor Tiffany Hill nominated for National LifeChanger of the Year award”. FOX 26 Houston. Retrieved 2023-04-05.
  37. ^ “National Life calls 2018 its most successful year ever | Vermont Business Magazine”. vermontbiz.com. Retrieved 2023-04-05.
  38. ^ “Watch a deserving teacher get surprised by his whole school live on TODAY”. TODAY.com. Retrieved 2023-04-05.

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