[{"@context":"http:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/wiki.edu.vn\/en\/wiki43\/value-menu-wikipedia\/#BlogPosting","mainEntityOfPage":"https:\/\/wiki.edu.vn\/en\/wiki43\/value-menu-wikipedia\/","headline":"Value menu – Wikipedia","name":"Value menu – Wikipedia","description":"From Wikipedia, the free encyclopedia Low-priced items on a menu A value menu (not to be confused with a value","datePublished":"2018-06-22","dateModified":"2018-06-22","author":{"@type":"Person","@id":"https:\/\/wiki.edu.vn\/en\/wiki43\/author\/lordneo\/#Person","name":"lordneo","url":"https:\/\/wiki.edu.vn\/en\/wiki43\/author\/lordneo\/","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/c9645c498c9701c88b89b8537773dd7c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c9645c498c9701c88b89b8537773dd7c?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Enzyklop\u00e4die","logo":{"@type":"ImageObject","@id":"https:\/\/wiki.edu.vn\/wiki4\/wp-content\/uploads\/2023\/08\/download.jpg","url":"https:\/\/wiki.edu.vn\/wiki4\/wp-content\/uploads\/2023\/08\/download.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/9\/9a\/Value_menu_hamburgers.jpg\/220px-Value_menu_hamburgers.jpg","url":"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/9\/9a\/Value_menu_hamburgers.jpg\/220px-Value_menu_hamburgers.jpg","height":"150","width":"220"},"url":"https:\/\/wiki.edu.vn\/en\/wiki43\/value-menu-wikipedia\/","wordCount":4365,"articleBody":"From Wikipedia, the free encyclopediaLow-priced items on a menu  A value menu (not to be confused with a value meal) is a group of menu items at a fast food restaurant that are designed to be the least expensive items available. In the US, the items are usually priced between $0.99 and $2.99. The portion size, and number of items included with the food, are typically related to the price.Table of ContentsExamples[edit]Arby’s[edit]Burger King[edit]McDonald’s[edit]Subway[edit]Taco Bell[edit]Wendy’s[edit]References[edit]External links[edit]Examples[edit]Arby’s[edit]Arby’s announced the launch of their value menu on April 9, 2010.[1]  Items on the value menu vary based on location, but typically include small or value size roast beef sandwiches, curly fries, milkshakes, chicken sandwiches, ham and cheddar sandwiches, and turnovers.[2]Burger King[edit]Burger King added a value menu in 1998 with items priced at 99\u00a2 (USD),[3]  equivalent to $1.65 in 2021. In 2002[4] and 2006, BK revamped its value menu, adding and removing products at 99\u00a2, and later increasing some prices to $1.39.[5] Many of these items have since been discontinued, modified or relegated to a regional menu option.[6] The Burger King Whopper was the very first 99 cent burger and it revolutionized the 99 cent menu in the fast food industry.[7]McDonald’s[edit]After numerous attempts beginning in 1991,[8] experimenting with a variety of menus and pricing strategies,[9]McDonald’s launched its first national value menu, the Dollar Menu, in late 2002 in the United States.[10]The latest iteration was rolled out on January 4, 2018 in the United States. It features a dozen items at various price points: $1, $2 and $3, with four items per price point.[11] It no longer featured fries, which was criticized by Good Mythical Morning along with the lack of items at the $1 price point.[12] In Canada, fries are available for CA$1.59 on the Value Picks menu.[13]McDonald’s Dollar Menu (United States)Price pointItems$1CheeseburgerMcChickenSausage BurritoSoft Drink$2Bacon McDoubleButtermilk Crispy Tenders (x2)Sausage McGriddlesSmall McCaf\u00e9$3Triple CheeseburgerClassic Chicken SandwichSausage McMuffin with EggHappy MealMcDonald’s Summer Value Menu 2020 (Canada)[14]Price pointItems$1Any Size Soft DrinkMedium Iced CoffeeVanilla ConeCookie$2Small Real Fruit SmoothieSmall Iced Frapp\u00e9Medium SlushieSundae$3 (retired)Small Skor Coffee Iced Frapp\u00e9Small Real Fruit Protein SmoothieDoes not appearDoes not appearSubway[edit]Subway currently offers a $4.99 footlong menu in the United States. The promotion began in 2004 as a $5 footlong menu (equivalent to $7.17 in 2021).Taco Bell[edit]In 1988, Taco Bell lowered the prices of all new items and launched the first three-tiered pricing strategy and free drink refills.[15] In 2010, Taco Bell introduced the $2 Meal Deals menu, featuring a menu item (i.e., a chicken burrito, a beefy 5-layer burrito, a double decker taco, or a Gordita supreme), a bag of Doritos, and a medium drink.[16] On August 18, 2014, Taco Bell launched a new value menu called Dollar Cravings that included eleven food items each priced a $1.On December 15, 2017, Taco Bell launched an advertising campaign called “The Belluminati” to advertise its Dollar Cravings menu.[21]Wendy’s[edit]Wendy’s is generally credited with being the first fast food chain to offer a value menu in October 1989, with every item priced at $0.99 (equivalent to $2.16 in 2021).[22][23][24] However, the general price for value menu items is now around $1.55.References[edit]^ Arby’s Restaurant Group, Inc. (April 9, 2010). “Arby’s Launches National Value Menu Starting at $1” (Press release). Retrieved 2011-04-13.^ arbys.com. “New Arbys’s Value Menu”. arbys.com. Archived from the original on 2011-04-13. Retrieved 2011-04-13.^ Burger King (March 16, 1998). “Burger King Debuts New 99\u00a2 ‘Great Tastes’ Menu” (Press release). PR Newswire. Archived from the original on May 17, 2008. Retrieved 2010-04-04.^ “Burger King promotes new menu”. South Florida Business Journal. August 12, 2002. Retrieved 2007-10-09.^ Burger King (February 28, 2006). “Burger King Introduces Value Menu” (Press release). Media Post. Retrieved 2010-04-04.[permanent dead link]^ BKC publication (July 2007). “US Regional Menu Nutritional Brochure” (PDF). Burger King Holdings. Archived from the original (PDF) on 2007-09-28. Retrieved 2007-10-24.^ “Were the BK Whoppers ever 99c before? | Retro Junk”.^ Richard Martin (January 7, 1991). “McDonald’s kicks off value menu blitz”. Nation’s Restaurant News. Retrieved 2010-04-04.^ “McDonald’s Continues Dollar Menu Brand Campaign With Bilingual Spots[…]” (Press release). Business Wire. June 12, 2002. Retrieved 2010-04-04.[permanent dead link]^ “McDonald’s Spices Up Dollar Menu Price Attack”. Knight Ridder\/Tribune Business News. November 27, 2002. Archived from the original on November 3, 2012. Retrieved 2010-04-04.^ Taylor, Kate (December 6, 2017). “McDonald’s has a new Dollar Menu \u2014 here’s everything that’s on it”. Business Insider. Retrieved December 16, 2017.^ Good Mythical Morning (December 14, 2017). “We Demand $1 Fries on the New McDonald’s Dollar Menu”. YouTube. Archived from the original on 2021-12-19. Retrieved December 16, 2017.^ “Value Picks Menu”. McDonald’s Canada. December 16, 2017. Retrieved December 16, 2017.^ “Summer Drink Days”. McDonald’s Canada. Retrieved June 30, 2002.^ “Our Company: History”. tacobell.com. Retrieved 2007-02-05.^ “Taco Bell – $2 Meal Deals”. tacobell.com. Archived from the original on 2011-12-02. Retrieved 2011-12-05.^ Monllos, Kristina (December 16, 2017). “Taco Bell’s Hilarious, Over-the-Top Nod to the Illuminati Isn’t Your Average Value Menu Campaign”. Adweek. Retrieved December 17, 2017.^ wendys.com (February 5, 2007). “About Us: The Wendy’s Story”. wendys.com. Archived from the original on February 2, 2007. Retrieved 2007-02-05.^ Stuart Elliot (February 6, 2006). “Wendy’s Returns 99\u00a2 to Its Place on the Price Pedestal”. The New York Times. Retrieved 2007-02-05.^ York, Emily Bryson (April 7, 2008). “Value menu battleground”. Crain’s Chicago Business. Crain Communication, Inc.External links[edit]"},{"@context":"http:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https:\/\/wiki.edu.vn\/en\/wiki43\/#breadcrumbitem","name":"Enzyklop\u00e4die"}},{"@type":"ListItem","position":2,"item":{"@id":"https:\/\/wiki.edu.vn\/en\/wiki43\/value-menu-wikipedia\/#breadcrumbitem","name":"Value menu – Wikipedia"}}]}]